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Empowering Marketing
Enthusiasts



Is AI Killing Creativity, or Just Redefining It? An Uncomfortable Conversation with Karl Wightman
Can AI truly be creative, or just efficient? In this episode of Uncomfortable Conversations, Louise Mahrra and Karl Wightman explore how technology is reshaping creativity, empathy, and the future of human connection in marketing.
lmahrra
Oct 17, 20253 min read


Show your workings out: Navigating a new role in a matrixed organisation
What if the most valuable thing you can do in those early weeks isn’t to change everything, but to simply show your workings out?
lmahrra
Aug 18, 20252 min read


Emotional Resilience Is a Skill, Not a Trait
No one really teaches us emotional resilience. Not in school, not in most workplaces, and certainly not in the moments we need it most.
lmahrra
Jul 18, 20255 min read


Are Marketing Teams Falling Behind the Curve?
What a LinkedIn poll revealed about the biggest capability gaps in today’s marketing teams, and why it matters for the channel.
lmahrra
Jul 9, 20254 min read


Not the Smartest in the Room: Why Brave Leaders Hire Better Than Themselves
Why brave leaders hire smarter people—and how to move beyond “culture fit” to build truly innovative teams. Louise and Chelsea share honest stories and practical tips for hiring with courage.
lmahrra
Jun 29, 20253 min read


The Power of Listening: Building Trust Across the Ecosystem
Empathy isn’t a soft skill; it’s a powerful tool that can help you create meaningful, human connections that drive long-term success.
lmahrra
Jun 25, 20254 min read


The Full Stack Marketer: Wearing Every Hat (and Sometimes a Cape)
Ever been introduced as “our marketing team” — when you are the marketing team? If so, this one’s for you.
lmahrra
May 29, 20253 min read


The Evolution of the Marketing Team: Preparing for the Future
The tools, expectations, and skills required to deliver on Marketing's mission have undergone a seismic shift.
lmahrra
Mar 14, 20254 min read


The Power of Allyship in Business: Why You Need a “Fan Base”
The one essential ingredient that tends to be overlooked in business: allyship.
lmahrra
Feb 14, 20254 min read


Rethinking Growth: The 95:5 Rule and the Human Side of Marketing
What does success actually look like in the world of marketing?
lmahrra
Jan 14, 20254 min read


The Confidence Shift: Overcoming the Imposter Within
Imposter syndrome doesn’t have to hold you back. In fact, when you learn to recognise it and push through, it can beco
lmahrra
Nov 22, 20247 min read
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